From the monthly archives:

March 2010

‘Following’ News

March 4, 2010

As usual, the latest Pew Internet study on participation in news is loaded with great data and insights. This part in particular jumped out at me:

…23% of the social networking users who get news online say they specifically get news from news organizations and individual journalists they follow in the social networking space. In other words, they have friended or become a fan of a journalist or news organization and they catch up on news through this relatively new channel of news dissemination. That amounts to 13% of all internet users.

via News as a social activity | Pew Internet & American Life Project.

Given my previous thoughts on following journalists, I’d be very curious to see a breakdown of followers between news organizations and journalists. I suspect official news organization feeds account for more followers than the journalists that work for them but I could easily be wrong. I’d be even more curious to how it has changed in the past year.

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Posted on March 4, 2010